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Sherpa

go higher.

Marketing expertise for the tech world.

ABM. Channel Marketing. Demand Generation. Paid Traffic.

get in touch.

we are Sherpa. let us show you the way.

We are a high growth b2b marketing agency offering cutting edge marketing solutions to tech companies. We specialise in delivering and executing go-to-market strategies, which impact each stage of the tech buying process - something we know well. If you are looking to grow your revenue and ROI, accelerate sales and engage customers - either direct or through channel partners - our team of experts can deliver  campaigns which span top of funnel lead capture to bottom of funnel sales qualification. 

We cover the full marketing mix, from data management, strategic planning, and ABM to content marketing, SEO and paid traffic.

If you’d like some guidance on the best way to transform your marketing, whether it’s just a chat at basecamp or a guided walk all the way to the summit, then please get in touch

 

Contact Us
Intro Image

channel marketing

We know what makes the channel tick. 
Our channel marketing programmes deliver fully integrated campaigns to ensure 
channel growth.
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demand generation

We can help you develop revenue streams that last, by generating the demand you need and from it the best possible leads; we will also help you balance both over time.
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paid traffic

Drive traffic and conversion more effectively and manage and improve your social presence with Sherpa's support. Paying to play gets results - let's take you there.
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ABM

Precise, carefully targeted campaigns to grow your strategic accounts. We help you plan your entire account based marketing strategy and fully deliver end-to-end programmes.
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a few of our happy clients

microsoft
cisco
sage
ptc
talari
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what clients say...

"I wanted to write to share my experience with Sherpa Marketing. My email won’t do this justice but I can’t express how completely satisfied we are with this program, Sherpa and the early results! Sherpa has been amazing to work with. We’ve quickly partnered to launch an industry-specific campaign using our list and existing assets to produce real leads during the initial top-of-funnel tactics. I know I’ve been critical of ‘Vendor’ programs and preferred marketing partners in the past. You have a winner with Sherpa and I hope you are strongly considering extending this partnership. This has easily been the most valuable marketing program that I’ve ever participated in with the Vendor. We are pleased with the early returns and I hope you are, too. Thank you for considering us for this pilot!"

Walter Goodfield

Pilot Programme Partner | EVP, RKL eSolutions

"Exceptional technology marketers who understand EMEA-wide marketing and technology demand generation."

Gemma Telford

EMEA Partner Marketing Manager - Palo Alto Networks

“With Sherpa, I know I’m in safe hands. Their team speak our language and understand exactly what it is we’re trying to achieve. They are dedicated to getting the best results from each campaign. They offer tactical and strategic marketing advice and support and I know that no matter what I ask of them, they’ll be able to handle it.  The fact Sherpa could offer a complete inbound and paid traffic strategy across online, social and email was hugely beneficial to successfully raising the JT Subscriber Intelligence profile. Sherpa continuously produce fantastic work and I look forward to working with them again soon.”

Simon Foster

Senior Partner Manager - JT

“We are extremely pleased with our new HubSpot website and marketing platform – designed and built by Sherpa. Our sales and marketing teams now have a single view of the customer in one system which has streamlined processes enormously. Since implementing HubSpot, Sherpa have created and managed a blended inbound and paid traffic campaign for us which has proved to be a success in generating a significant number of leads.”

Tracy Ridgley

Marketing Manager - Celerity

“Having the Sherpa team alongside us has allowed us to rapidly communicate product launches and updates, to bring our global network closer together and to push out our message to the IT world. Sherpa is aligned in our thinking and they work closely and efficiently with us to produce effective and clear MarCom assets. They are professional in everything they do, be it consultative support or producing high quality marketing assets.”

Karine Duval

Manager Communications - Avnet Integrated Solutions

“Sherpa understand the dynamics of channel and solutions marketing with experience of working with Vendors, Distribution and Partners. Bringing energy and creativity they are a pleasure to work with and I would have no hesitation in recommending them.”

Sara Gemmell

EMEA Business Unit Director – Enterprise Infrastructure Azlan, part of the Tech Data Group

"The Sherpa team are hugely experienced in developing channels & markets. Over the past 4 years, they have brought long & wide experience to the Talari Networks EMEA marketing & channel programme. We are growing at a very fast rate in the region and I am confident we have exactly the right marketing activities in place, being managed by Sherpa to ensure our ambitious growth plans are realised. We have recruited 25 new partners with Sherpa's help and created a sales pipeline in excess of $3m via their demand gen - the Sherpa team are key to our growth."

Jeff Zeichick

VP Sales EMEA - Talari Networks

"From concept to launch in eight weeks and a funnel of £1million plus since. Highly recommended."

James Stonor

CEO - ITS Stonebury

resource hub

The case of the broken buyers' journey

Your Marketing efforts are dependent on knowing your prospects needs and the journey that they are on. Get greater insight into that journey here.

MarTech made easy

take the guesswork out of building your ABM MarTech Stack. Read some of our best advice in our eBook, MarTech Made Easy.

partner ABM: channel marketing on steroids

a guide to delivering ABM through channel partners.

demand generation

a blueprint for tech companies in creating demand.
See All
47% Increase in leads per project

tech and social hub

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We are Driven

June 13, 2022
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People Matter

June 8, 2022
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On Being Bold

May 18, 2022

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